E-shopping for gems and diamonds? Here’s a guidebook for safe purchase

By Preyas Panchal

With the online market now in vogue it is no wonder that you can browse through a huge collection of jewellery online and order the one you like. Online jewellery sites offer you a wide variety of collections with the lucrative prospect of delivering your purchase right at your doorstep. With various kinds of jewellery, you can now also buy gemstone jewellery online.
The first thing to keep in mind while buying gemstone jewellery online is that you should be well aware of the particular gemstone you need. Given the fact that gemstones are worn for specific reasons it is important that you buy the correct stone suggested for you. For this purpose, you need to look for sites that have a really versatile collection and have in stock almost all the gemstones.

While buying gemstone jewellery online you must make sure that the site you have chosen sells authentic jewels. With a huge number of online jewellery sites now in business the chances of getting cheated is pretty high. Before selecting a particular website for your purchase, you should not only make sure of their collection but also make sure of their authenticity. You can do this by researching a bit about the site you have chosen for buying gemstone jewellery online.

Buying precious jewellery: With the online jewellery market now continuously growing and prospering, the trend of buying diamond earrings for women online has largely gone up, especially the studs, hoops and drops. Women mainly prefer small diamond earrings for wearing on a daily basis. These diamond earrings happen to be not only comfortable to wear but also elegant to look at. They symbolize style and class. The diamond studs give the wearer a look of effortless elegance and beauty. The drops are also hugely popular among women. If you are planning on gifting your partner some jewellery that can be worn on special occasions you can go for the drops. They look gorgeous and enhance the beauty of the woman wearing it multiple times.
However, before buying diamond earring online in India you should make sure of certain facts. You should primarily check the authenticity of the site you are purchasing the jewellery from. You should further check the payment gateway of the site and how secure it is. Moreover, given the fact that you are going to give this to your partner as a surprise you should make sure that the site you are buying the earrings from has a store that contains a number of various designs so that you do not have to compromise on anything.

Buying Diamond Rings: With a number of online jewellery sellers, you can now quite easily buy diamond rings online. If you are thinking to buy diamond ring online you should make sure that you look out for all the five Cs, i.e. if the diamond is perfectly cut, if it has got the right amount of clarity, if the diamond is colourless, if it meets your demand of the carat and if the diamond you are buying is certified. Before finalizing any diamond ring purchase, you should positively check all these factors and proceed only then. The purest diamonds are colourless, so make sure to buy a ring that is studded by colourless diamonds. As the diamonds, which have tinge of colours on them are not as pricey as the colourless ones. You must check all these factors in order to avoid being cheated and ripped off your hard-earned money.

To buy diamond rings online you should further make sure that you know the correct finger size of the person you are ordering for. Purchasing a ring that does not fit the finger of the person meant to wear it is both embarrassing and time wasting. You will have to initiate a return in order to get hold of the right sized ring. So, make sure to get the proper measurement of the fingers before ordering that ring. You should also settle on a budget before starting to look up for diamond rings to buy. You must keep in mind that along with the diamonds, you also need to check about the metal on which the diamond is placed. Be very careful to choose the proper metal for buying the perfect ring.

(The writer is the Co-Founder of Zivar, an Indian e-commerce jewellery brand)